I thought this was an interesting concept: a shopping centre built from shipping containers accommodating local brands, cafés and galleries.

Boxpark is opening this month in Shoreditch (East London), an area frequented by trendy folk often referred to as hipsters (hip·ster, noun: a subculture of young, recently settled urban middle class adults and older teenagers with musical interests mainly in alternative rock).

Although not entirely original (there have been similar assignments; such as, Puma City in Boston and Activity Centre in Melbourne); with no less than 60 containers being transformed into retail outlets, it certainly appears to be the most aspiring.

I do find it an intriguing application of industrial design; and at the same time, it does make good use of those containers, which can eventually be moved to other locations around the world.